Through the years, MasterCorp has grown from one man cleaning carpets at a single resort in Tennessee to more than 4,000 housekeeping professionals servicing many of the finest resorts across the country, coast to coast.

How do you prevail in an industry like resort housekeeping, where many operations struggle simply to survive? Following are a few secrets to success shared by MasterCorp leadership.

Vision

When founder Alan Grindstaff began working his way through business college behind a vacuum cleaner, he didn’t envision building a great resort housekeeping company…at first. But as doors of opportunity began to open, he began to envision a company with systems and values that would resolve the problems of inconsistency and minimal standards that were so prevalent in the housekeeping industry. “Early out, our mission was to consistently set the standard in the resort housekeeping industry,” recalls Alan Grindstaff, “and that mission continues to drive us every day in every phase of our business.” While the principle values that drive the company have not changed through the years, Alan’s vision of what MasterCorp can become is always expanding.

Passion

Do what you love, and do it better than anyone else.

Relationships

Relationships are built on trust and mutual respect, and MasterCorp was built on relationships. For every resort customer, there is a resort manager, a management company, and an association board who have placed their trust in MasterCorp. The desire to deserve their trust every day has helped MasterCorp retain most of its customer base through the years. The resort where Alan got his start, Fairfield Glade, remains a valued customer as a Wyndham Resort.

People

No entrepreneur can grow without entrusting his vision to others. Veterans of Alan’s senior management team, David Goff, COO, Kevin Swafford, CFO, and Jonathan Loveday, CIO, came to MasterCorp in the 1990’s and helped propel the company to a new level of growth, along with many others–both employees and customers–who shared his dream. Building a talented, dedicated operational management team has been foundational for MasterCorp’s consistent growth, as well as a great source of pride for the company. During the last 4 years alone, MasterCorp has had 6 Executive Housekeepers who were finalists for the ARDA Housekeeping Manager of the Year Award, including ARDY award-winner Danielle Boles in 2003.

“It is my dream, but it is their accomplishment.” – Alan Grindstaff.

Perseverance

MasterCorp’s greatest rate of growth has followed the greatest losses. Those losses, however painful, were turned into opportunities to evaluate and improve the company. Success in business is dependent on the lessons learned from loss and momentary failure.

Servant’s Heart

No business can succeed without customer service. But when service comes from the heart, it is both genuine and powerful. It cannot be mandated. At MasterCorp, it’s a part of the culture. It begins with senior management, permeates the entire organization, and attracts others with a servant’s heart, as well. In the hospitality industry, nothing is more powerful…or elusive.